Is your website pulling its weight as a marketing machine?
To be competitive, today’s authors must have a well-thought-out, professional-looking site that introduces agents, editors, and prospective book buyers to their writing.
However, while most authors and writers realize the need for a website, many are at a loss as to what to include when it comes to developing a site. Some website elements are nice to have. But others are essential.
This presentation will cover 15 must-haves for author/writer websites.
The following topics will be covered in this presentation:
- Compelling Content
- Author Information
- Media Kit
- Backup System
- Information about Books, Products & Services
- Contact Information
- Legal Pages (to comply with FTC Guidelines)
- Mobile Responsiveness
- Lead Capture System
Attendees will learn how to ensure his or her website is secure, compliant with government guidelines, competitive with search engines, engaging for readers, and that it builds one’s author platform, increasing the ability to sell books, products, and services.
If you are interested in booking me to present this topic to your group, please complete the form below: