By Linda Fulkerson 
04 26th, 2011
Effective writing is the foundation of creating compelling content. If your writing itself lacks luster, the only thing your reader will be compelled to do is click away from your site. The elements of effective writing, of course, include such fundamentals as good grammar, syntax, word usage, etc. But to ...
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By Linda Fulkerson 04 26th, 2011
Writing fresh content isn’t as complicated as some writers make it out to be. In fact, in most cases simple writing expresses the idea in a clearer, more concise, and even more interesting way than a bunch of fancy mumble-jumble. Here are four quick tips for keeping your writing fresh: ...
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